



Marketing consultations with business owners.
Live performances
Countries
Podcast appearances
Books about sales, mindset, memory, and success
Years Experience
Most business failures aren’t technical; they’re psychological.
For over 20 years, I have operated at the intersection of applied psychology and strategic business engineering. While most "marketers" are guessing at what might work, I have spent two decades in high-stakes environments where understanding human behavior wasn't a luxury: it was the entire job.
From touring the world as a mentalist to mentoring at 1871 and transforming the sales results of Thrive Agency, I have learned one universal truth: If you cannot control attention, you cannot close the deal.
I don't use "magic." I use the same psychological frameworks that work in high-pressure performance to fix the Fractures in $5M–$50M Tech companies. My work as a Revenue Architect involves:
Neural Pathway Hijacking: Engineering a pattern interrupt so your market finally sees you as the primary source of truth.
Status Alignment: Re-aligning the dynamic between you and your prospects so you enter every negotiation as a recognized genius, not a supplicant.
Revenue Topology: Dismantling the "Linear Funnel" lie and replacing it with a non-linear "Influence Lattice" that automates trust and accelerates velocity.
I am not just a "strategy guy." I have been in the trenches with some of the most complex technologies on the planet. I scripted the explainer videos for Urbit (decentralized computing). If I can translate the "source code" of the next internet into a persuasive narrative, I can explain your business to the clients who sign the biggest checks.
I am here to help you make more money, accomplish your growth goals, and reclaim control of your life. I do this by installing a system that works while you sleep.
Stop being the "technical expert" who is invisible to the market. Become the architect of your own dominance.
This is where we use Applied Psychology to rebuild the four pillars of your business from the ground up. We move beyond generic "business advice" and install surgical protocols.
Branding (The Strategic Wedge): We dismantle the "Commodity Trap" and build a brand that drives a wedge between you and the status quo.
Marketing (The Influence Lattice): We replace the linear funnel with a non-linear network of psychological touchpoints that automate trust.
Sales (The 7F Persuasion Protocol): We identify the Fracture in a prospect’s business so your solution becomes a mathematical inevitability.
Delivery (The Authority Pivot): We ensure your service delivery reinforces your status as a Recognized Genius, justifying $150k+ fees.
The Lab is the specialized division within the Persuasive Professional community dedicated to Communication and Broadcasting. If the community provides the script, the Lab provides the stage.
Stage Control Protocol: We apply high-performance psychological frameworks to your digital presence so you command the room from behind a lens.
Live Authority: We provide the blueprint for delivering high-production live signals that bypass the market's noise.
Attention Control: We move from "making content" to seizing Neural Pathways through long-form video and professional broadcasting.
Implicit Authority: The Lab ensures your visual and verbal signals match your professional expertise, killing objections before they are spoken.
The $150k Surgical Intervention For B2B Tech Founders ($5M–$50M) who are tired of "guessing". This is a direct, intensive partnership where we dismantle your current strategy and replace it with a custom-engineered Revenue Topology. We install the 7F Persuasion Protocol directly into your sales and marketing operations to identify the Fracture and apply the Fulcrum for maximum velocity.
Outcome: A complete transformation of your business into an Indispensable Market Signal.